Tuesday, March 15, 2011

First look: Emma Watson's Lancome shoot

In the past Lancôme has worked with older actresses Isabella Rossellini, Uma Thurman and Julia Roberts, but with Emma's signing it appears the brand wants to attract a younger audience to join its more mature devotees.
'Thanks to her charm, romanticism and her incredible modernity, Emma Watson has become the icon of her generation. We are delighted by this new collaboration with Emma who brings a fresh spirit to Lancôme', says Youcef Nabi, President of Lancôme International.

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